This website is using cookies. More info. Accept
It's the time of the year when Pantone reveals the new color of the year 2022 that will be the most recent tendency in the different industries.  

The Pantone Color of the Year selection process requires thoughtful consideration and trend analysis. To arrive at the selection each year, Pantone’s color experts at the Pantone Color Institute™ comb the world looking for new color influences. These can include the entertainment industry and films in production, traveling art collections and new artists, fashion, all areas of design, popular travel destinations, as well as new lifestyles, playstyles, and socio-economic conditions.
We are living in transformative times. After the difficult times of isolation that we live in 2020, it is time to rekindle hope that everything will get better!
 
PANTONE 17-3938 Very Peri is a symbol of the global zeitgeist of the moment and the transition we are going through and illustrates the fusion of modern life and how color trends in the digital world are being manifested in the physical world and vice versa.
 





According to Leatrice Eiseman, executive director of the Pantone Color Institute, “As we move into a world of unprecedented change, the selection of PANTONE 17-3938 Very Peri brings a novel perspective and vision of the trusted and beloved blue color family, encompassing the qualities of the blues, yet at the same time with its violet red undertone, PANTONE 17-3938 Very Peri displays a spritely, joyous attitude and dynamic presence that encourages creativity and imaginative expressions”.



 
If you enjoyed this article, please share